Overall, I’m pretty happy with the name of my blog. I started out with a blog called Straight Up and Slightly Dirty, but based on the Google search hits I was getting, and my posts never really living up to what I envisioned with that title, I decided to change the name. I went with a comfortable combination of a nickname given to me by my best friend’s son, the vague connection with Los Angeles, my initials, and an imaginative state of mind, hence – La La Land.
What I’d like to come up with is a Tagline that encapsulates all of that.
- Because the title is the first thing most readers will see.
- Because “What’s this blog about?” is the first thought most readers will have.
- Because a short description of your blog helps readers decide to stick around without requiring them to commit to reading a full post or take the time to click over to a separate “About” page.
One of the suggestion from Zero to Hero was to create a one to two sentence tagline that encapsulates my blog, then to fashion that into a text or better yet, a graphic widget for the sidebar.
This all sounds very similar to branding standards. Having a logo, a standard color palate, a font, and particular “voice” that is constant throughout.
I don’t have that at this point. I’m hoping the writing practices this month will help to achieve that focus, or at least point me in the right direction!